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The Evolution of an Album Cover

Over the course of the 2008 New Year's run, we all had the chance to meet our cover artist Mark Blanchette in person as he journeyed north and spent the 29th & 30th with us at the Auditorium Theater.  Mark and I got talking and discussed the idea of him penning a "making of" the Mantis cover to shed a little light on how the project came to fruition.  The following is the result of that conversation complete with a host of images that probably wouldn't have otherwise seen the light of day outside our close circle.  We are thrilled with Mark's work and excited to give you another peek into the ground room floor of our latest creation.  Many thanks to him and all the folks at Plaid for the great design work throughout the evolution of Mantis.  

-Kevin

 

The Evolution of an Album Cover....Mantis style

Part 1

Early September 2008 began a very busy time for me.  A few days after I opened a solo show of my work in a prominent downtown Chicago art gallery, I received an email from Vince Iwinski, Umphrey's McGee's manager, inquiring about my availability and willingness to work with them on their new CD coming out in January.   Apparently the two coinciding events were pure circumstance, and they had discovered my work from my website when searching for artists who fit the "feel" the band was looking for. 

My first few phone calls were with Vince and Kevin Browning (the sound engineer and producer for Umphrey's McGee) who provided me with the foundation of what the band was looking for...black and white work with a splash of nuclear green.   The title of this cd is Mantis.  The scope of the music was epic, grandiose and the cover image was to imply a vastness, but still remain intimate.   The new music included strings and lyrically mentioned a "higher power", but in a very subtle fashion.  They wanted to see some macro photographs of a Mantis insect, not necessarily for the cover, but for the album artwork.

As I began to immerse myself in the project, I discovered that the word Mantis is Greek for a prophet or seer.  This guided my thought process along with the information provided to me from Vince and Kevin.   I created a single image as a form of litmus test, to see if I was going in the right direction.

Part 2

A conference call was set up between Vince, Kevin, the band members and I to discuss the album artwork and provide me with more direction.   The submitted image showed promise and everyone responded extremely well to my thought process of "Seer or Prophet" as a guiding force along with the information already provided.   In the end, this would serve as the basis for all the submitted imagery.    The conversations flowed very easy with a fluent exchange of ideas and suggestions.   Kevin sent me an email with all the lyrics to the new cd for reference and inspiration. 

Armed with the lyrics and two pages of notes from my conference calls, I headed into my darkroom and set to work.   The first step was to get the mantis images taken care of.   

Everyone felt the mantis images were too "Sci Fi" and didn't fit the cd.   I agreed completely, so the mantis aspect was dropped from consideration.

Inspired by the lyrics, I continued down the "Seer" path.   I created a full series of pieces for submittal.  These included several images for the cover, disk, the back of the cd and a sprawling photomontage for inclusion inside the packaging.    

The day after I submitted the whole series of artwork for review, I received a copy of the CD in the mail.   I immediately knew the artwork did not fit.  On their own, the lyrics are dark and brooding, full of conflict.  The images I created reflected as such.  Placed in context with the music, the lyrics are still dark, but not nearly as ominous. 

Another conference call took place with the band, staff and myself to discuss this new submittal and the artwork direction.   Everyone agreed that I nailed the essence of the lyrics on their own, but not the album as a whole.  We were pretty much set on the theme and direction for the artwork.   I felt confident, now armed with all the pieces of the puzzle that I could obtain the imagery the band was looking for.

Part 3

This last conference call took place right before I was to leave on a two week photo jaunt through New England and Canada.   I loaded the new cd into my MP3 player and headed off for the trip.  While away, I spent a lot of time with the new music, jotting down notes.  Mid way through the trip, I received an email from Kevin.  He suggested a music box as a potential element of the artwork.  I was happy to inform him that before I left, I ordered 3 music boxes for the project.  Great minds think alike!

One day of my trip was spent exploring Acadia National Park in Maine on a rented scooter with a friend of mine, taking loads of photographs.   Throughout that day, one specific line of lyric from the song Cemetery Walk kept echoing through my head.   Initially, I knew that line had imagery potential and as the day wore on my thought process congealed into a solid form. I had no idea the impact that one line would have in the album artwork.  More on that later.

Upon my return, it was back to the grindstone.   I photographed the music boxes, but leaned heavily towards this little hand crank music box.   As a nod to the use of strings on the new cd, I specifically chose this music box as it plays Beethoven's Fur Elise.  I felt the basic, manual music box suited the aura of the new cd.   Everyone agreed.  Check one off the list.

The next batch of images that were submitted for consideration contained a full assortment of artwork for the cover, exterior, interior, marketing and single release.   I've included some of the cover images submitted.  The last one was my personal favorite.

Along with all of this artwork, I submitted my idea from the song "Cemetery Walk" as a marketing or t-shirt piece.   The lyric from the song is "It's not a cage if you're feeling like a resident".    That one line of lyric spoke volumes to me.   I vividly remember wrapping my mind around that one statement in so many ways while exploring Acadia National Park, dissecting and reassembling the possibilities.

In its simplest form, my image is a metaphor for "Protect what is important to you in your world", but it applies to the line of lyric on a myriad of levels.  I won't bore you with the verbal gymnastics.

This last round of artwork was submitted as Umphrey's McGee began their New York City run in mid October.  Due to a hectic schedule, it took a few days to receive a response.  The feedback I received was not what I expected, but pleasant none the less.

There was such a connection to the Cemetery Walk image that the band decided to use it for the cover, and move existing cover work to the interior.  All of the other artwork was approved and we began working with the design team at Plaid.

The rest is (or will be) Mantis history.  Granted, this is the abbreviated version of three months work, but this has been by far, the most enjoyable project I have worked on.   It was truly a collaborative effort. 

 

Mark Blanchette
 

All of Mark Blanchette's work is done in a traditional darkroom.   Each image is made by exposing the photographic paper multiple times with different negatives utilizing several techniques (dodging, burning, and masking).   All of the photomontages are created in only one size in an edition of 10 prints.  Of the 10 prints, images 1 through 9 are available for purchase.  Number 10 of the edition is kept by the artist for museum and gallery exhibitions.  Once the 9 prints are sold, that image is retired.    By creating the image by hand, each montage in the edition will contain subtle to drastic differences in tone and image blending.   In essence, each photomontage is an original work of art. 

The photographic artwork of Mark Blanchette has been collected and exhibited in museums and galleries throughout North America and abroad.  His work has received numerous awards, and he has participated in many prestigious art festivals, including repeated exhibitions in Disney's Festival of the Masters.   Mark works exclusively with black and white film and utilizes a conventional wet darkroom to create his surreal images.  The images are designed to allow the viewer to find their own interpretations of the meaning or message depicted in the content.  The conclusion is oftentimes a reflection upon the individual viewer's own personality.

Mark Blanchette is a resident of DeLand, Florida and can be found online at www.GRYMWISH.com